Forcing Fortification

Yesterday the cabinet approved distribution of fortified grains in PDS.

Mass fortification of cereals with iron is akin to medicating an entire nation. Ideally, iron is best used as a supplement under medical supervision to targeted groups such as pregnant women.

Only one in four men in India is estimated to be anaemic and it makes little sense to push iron into their diets... iron from fortified food will put men at a higher risk of diabetes

The single-nutrient focus of fortification pushes consumers to eat more of the same food, while a diversified diet mandates exactly the opposite—rely on a variety of food items to ensure the intake of the required essential nutrients.

The hope that nutritional indicators will improve by adding iron to rice is making a mockery of science… the solution lies in food diversity and addressing the question as to why a large number of people are unable to afford a diversified diet.

Do benefits of fortification outweigh risks? “For product manufacturers, the answer is an unequivocal yes," Marion Nestle wrote.. “They need only look at the greatly increased sales of calcium-fortified juices and fruit drinks to women (who are) concerned about osteoporosis

Marion Nestle (in her book Food Politics) terms packaged food with added nutrients as “techno-food", adding, because they offer food cos a genuine opportunity to promote sales, cos go to extraordinary lengths to protect the marketing environment for such products.

Sayantan Bera has put together these researched points. We need a survey on this. Should fortified food which benefits select food companies be pushed on people like this?

LocalCircles is where I have my hope 🙏 more  

View all 15 comments Below 15 comments
suggest washing the rice in cold water to rinse off the coating, if you do not want to consume the additives. The fortification is only a powder that is mixed into the rice and will not have been infused into the rice. more  
I'm sure not even a single member of this Group consumes PDS Rice or Wheat ... These are targetted measures deployed with pin point accuracy, addressing the bottom 25% of the Indian population, plagued with malnourishment, who will benefit tremendously with these measures ... Kudos to govt ... more  
Fortification must not be mendatory. It should by only optional. When the nation is breathing under so many burning issues, it is not understandable as to why the government is wasting its time with such an unwise decision! more  
Availability shall be optional enabling discarding Iron. more  
Free Mid-day meals coupled with free education administered countrywide through schools was best single manifold scope and scale solution that the previous government implemented for the masses who were children of poor. Yes micronutrients mentioned above help brain development among children. Effort here goes very far by cascading effects. With that framework still in place, just implement the same with school reopening now. more  
Post a Comment

Related Posts

    • Ancestral/Family property taxation in budget is bad

      Most important is indexation on real estate/property is gone with this budget. Now if you bought a property in 2004 for 25 lacs and plan to sell the same now. earlier you would have got benefit of ...

      By Amit Mishra
      /
    • Budget 2024 highlights

      1)India's inflation continues to be stable and moving towards 4 pc target; core inflation stands at 3.1 pc. 2)India's economic growth continues to shine. Global economy is still in the grip of...

      By Darshan Rao
      /
    • Economic Survey of Govt brings out what LC surveys have been saying

      Today's Economic Survey has spoken some very harsh truths. I'm not only talking about stock market speculation. It says 50% of Indian graduates are not employable 65% of peopl...

      By Darshan Rao
      /
    • Investigation of sudden deaths

      Yesterday a friend’s relative in Auranagabad died in the gym while exercising. Sudden death due to heart attack. (Attached video) LocalCircles i remember had raised this issue in D...

      By Asha Rathi
      /
    • Earnings Savings Squeeze survey

      Is a good reflection of reality https://www.localcircles.com/a/press/page/household-earnings...

      By Swati M
      /
    • Can we do survey on charges on banks

      Indian banking system is a loot and print media is hand in gloves. They dont write about issues people face. Here is a first hand experience: Wanted my SBI savings acc statem...

      By Shailesh Deshmukh
      /
    • Budget related aam aadmi issues

      Earlier pre Covid I remember LC Manager used to do budget surveys which would then be escalated to Finance Minister. Why has LocalCircles stopped this exercise? We as people should deman...

      By Sudesh Rai
      /
    • 9 in 10 face call drop in India

      Excellent work LC Manager on escalating this call connection and drop issue. Most amazing thing is Govt let them increase tariff without any accountability.

      By Rajesh Suri
      /
    • Spineless media of India

      Our print media has become totally spineless. Despite all the 3 telcos increasing mobile tariffs one by one within 2-3 days, none of our business or general papers were able to show some guts and q...

      By Amit Mishra
      /
    • What’s wrong with India

      Here is What is wrong with this country -The PM meets youtubers, billionaires,cricketers but not the victims of various tragedies and scams. - People were seen carrying dead b...

      By Ruchika L Maheshwari
      /
    • All should be banned from making copies of pan and aadhaar

      Everyone please read this LocalCircles report and forward to all your WhatsApp groups. https...

      By Seema Shah
      /
Share
Enter your email and mobile number and we will send you the instructions

Note - The email can sometime gets delivered to the spam folder, so the instruction will be send to your mobile as well

All My Circles
Invite to
(Maximum 500 email ids allowed.)